Photo Marketing Brand Activation At Stubb’s BarBQue
The inaugural GrubHub Country BBQ Bash in Austin was hosted at Stubbs BBQ. The event included delicious BBQ, custom cocktails, beer, the Silvercloud photo booth in a vintage trailer and a live musical performance by country singers Brandy Clark, Lindsay Ell and other country favorites. GrubHub is a popular meal delivery app that operates across the USA. This brand activation event allowed visitors to learn more about the GrubHub brand and services. Guests at the activation received a swag bag including diner offer cards, a chance to win a $1,000 meal credit and Grubhub keychains in the shape of electric guitars! The Silvercloud Photo Booth trailer trailer was branded on the exterior with the GrubHub logo. Thousands of people got to experience the Silvercloud Airstream photo booth trailer at the 6 hour event. This photo-oriented brand activation included photo prints with the GrubHub branding and instant digital photos with branded messaging for social media. This increased the social footprint for GrubHub’s brand activation campaign.